Amphora

Floral Design Education

Amphora is the education brand born from the ethos of Nicole Chapman Design, brought to life in collaboration with Quicksite. While originally an additional offering, its purpose and voice felt discordant with Nicole Chapman Design. In the discovery process of NCD, Amphora’s voice was found. In fact, even the name was decided through a conversation with Avery. 

From the start, the brand’s metaphor was its name: a vessel for giving. We used the amphora—an ancient container for wine, oil, and water—as a symbol of generosity, giving, and abundance. The logo features a series of classical Greek figures dancing in a ring, custom-designed to represent a diverse range of body types and identities. This was always about inclusion. We designed a visual language of care, transformation, and power.

Branding
Copywriting
Logo Design
Website Design

The tone of the site was feminine and nurturing. We used soft textures, emotionally evocative visuals, and a palette that breathed—airy and light, with weight where it mattered. There’s a sense of divine motherhood throughout: a nurturing confidence that welcomes students exactly where they are, while reminding them of who they could become. Long-scroll layouts and embedded videos along with full screen sections created space for reflection, momentum, and conversion.

Every word was written to speak directly to the heart of floral designers who crave more—from their work, their business, and themselves. The copy mirrors the duality of Amphora’s mission: artistic and strategic, personal and practical. It’s about feeding your creativity and fortifying your career. From page layouts to form fields, we shaped the full site experience to encourage action and self-belief.

Amphora is pouring out. A radical act of sharing what’s been learned, of raising the bar for what floral education can feel like. Amphora is transformation.

Starve your fears and feed your passions.

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They’re the Last Tab Standing. Now it’s your turn.

Every brand we touch becomes more itself—louder, sharper, irresistible. If you’re ready to show your difference, we’re ready to go all in.